Birgit Görtz

Senior Consultant

“Content and influencer marketing, storytelling – I do not throw around buzzwords, but translate our clients’ main themes into strategy and content. This applies to the press release as well as the TV interview and internal communication. Ultimately, it is always about getting a message across – my strengths are finding the right format, the appropriate medium and the adequate approach.“

 

SKM Consultant since 2017

 

Previous professional experience

  • Self-employed PR consultant and freelance writer
  • Palmer Hargreaves GmbH, agency for marketing and communication, Cologne: PR Editor
  • Deutsche Welle (broadcaster), various positions in Bonn and Berlin: Duty Editor, Planner and Writer for the cultural editorial department (online); Assistant Editor to the editor-in-chief of DW-RADIO/DW-WORLD.de; Duty Chief, Editor and Reporter for the business and politics editorial department of DW-TV; Editor for the Russian editorial department of DW-RADIO
  • n-tv (broadcaster), various positions in Berlin and Cologne: Editor-on-Duty and Author of the news and business editorial department of n-tv; Presenter of the news format “Handelsblatt-Ticker”
  • Hessischer Rundfunk (broadcaster): Author for the business magazine Plusminus (ARD) and M€X (hr-Fernsehen)

 

Education

  • Deutsche Welle, Cologne and Berlin: Bi-medial traineeship (TV and radio)
  • Studied Political Science, Slavic Philology and History with a focus on Eastern Europe at the University of Cologne, including a stay abroad at the Herzen Institute of the University of St. Petersburg. Degree: Magister Artium