Christian Koof

Managing Partner

“Those who want to win the public discussion at all costs have already lost it. Those who would like to participate in it as one among equals will have to adapt to the constantly changing rules of social discourse. These rules have long since ceased to be determined exclusively by the triad of politics, business and established media. The map of relevant stakeholders has become large and confusing. This has resulted in completely new requirements for internal and external positioning – especially for companies and industry associations.“


Managing Partner SKM Consultants since 2000


Previous professional experience

  • Image Consult, Dusseldorf: Media Trainer for business executives
  • Westdeutscher Rundfunk (broadcaster), Cologne: Economics Editor
  • Deutsche Welle (broadcaster), Cologne: current affairs editor
  • Hannoversche Allgemeine Zeitung (newspaper), Hannover: freelance journalist (local politics and police reporter)
  • Peninsula Daily News, Port Angeles/WA: first professional position as freelancer



  • Deutsche Welle, Cologne: Bi-medial traineeship (TV and radio)
  • Studied Political Science and History in Munich and Frankfurt. Degree: Magister Artium