Training: getting to the point – preparing intelligent answers for difficult questions
Preparation is more than half the battle. This applies to long-term, plannable communication with the media, customers and stakeholders, as well as to the professional conduct during crises or or complex negotiations. Depending on our clients’ needs, we develop customized Training formats: from classic Media and Presentation Training to Stakeholder Communication Seminars and Negotiation Training.
Media Training
- interviews for TV, radio, print or online media
- TV talkshows
- career development
Stakeholder Communication
- dialogue events such as citizens’ meetings and information events
- formal appointments in the project approval process, such as discussion meetings
- company or staff meetings
- training of project managers and the project team
- individual coaching
Crisis Communication
- implementation of Crisis Management or Crisis Communication structures
- training of crisis team and spokesperson roles
- qualification of personnel who are first on the scene in the event of an incident
- improved preparedness of important interfaces and support functions such as hotlines, plant security or reception
Presentation Training
- project or product presentations
- keynote speeches or panel discussions
- assessment centre
- review and further development of the storyline and messages
- qualification, training and further education
- individual coaching
Negotiation Training
- classic purchasing negotiations
- concession contract negotiations
- negotiations with public interest bodies with regard to major projects
- negotiations related to work conducted by associations and federations (also with regard to the EU)
- qualifications, training and further education
Leadership Communication
- further Training for managers
- qualification of young leaders and those with high potential
- individual coaching for managers
Social Media Training
- review of the social media strategy
- qualification of the social media team
- dealing with issues and crises on social platforms
- further development of social media activities
Crisis Simulations and Exercises
- review of crisis organisation procedures (stress test)
- implementation of crisis management systems
- improved company awareness of the proper conduct in the event of a crisis
- qualification of new crisis management team members
- interaction exercises with partners, authorities and emergency forces